Casebook PBC Blog

The ABCs of Grant Writing Success

Written by Sade Dozan | Jun 24, 2022 1:18:00 PM

Let’s face it, the world of grant writing can be daunting. With RFPs, FOAs, RFAs, LOIs, EDs, PDs...it feels like alphabet soup! However, all you need is a solid strategy and a clear voice—which really entails having a strong understanding of how to navigate the world of grantmaking and how your organization can best position itself for funding. First, let’s start with the basics - What is Grantmaking? Grantmaking, simply put, is when an institution distributes funds (an award - usually a check) to an organization. There are so many resources out there to tell you how to write a grant (...like this awesome one). What’s key -- is that you’re aware of the differences in these grantmaking institutions and how they fund/distribute awards. This way, you can decide on what institution might be the best to approach depending on the strength of your organization. Grant Institutions typically fall into 3 categories: Governments - Federal, state, or local (municipalities, school districts, counties) will often post calls for nonprofit/social good organizations to complete their desired work (such as community development projects, foster care coordination, in-school or out-of-school programs/implementation, human services, etc). These grants are sourced from public funds (through the government’s budget) and are highly competitive (but often have a high award amount ~500K+ depending on the project). Government grant-opportunities typically require extensive attachments, stakeholder letters of support, evidence-based data, and proof of prior success prior to applying. Think civic good and social impact, with data-heavy, evidence-based solutions. Foundations - Private foundations are institutions that aren’t funded with public dollars (like taxes), but more so single sources (such as wealthier individuals or affluent families). Their giving programs typically require far fewer attachments and have a simpler process, but on average, distribute far fewer funds than their government counterparts. Focus areas are wide and far-reaching (from funding programmatic support, capacity-development needs, and even technology supplies). Think impact and depth, long-term solutions; foundations are most likely to fund scaling and pilot initiatives. Corporations - Corporations (like Coca-Cola, State Farm, etc.) are also private institutions, that have set up philanthropic-arms that distribute grants from a percentage of their company’s earnings. Sometimes called “corporate responsibility giving” these grant making focus areas typically are concentrated in communities where the company’s employees work, and often prefer organization’s that have employee engagement (such as volunteering, or sitting on the org board). Think scope and reach, corporate funders are most likely to fund local and employee-engagement programs.